Mircea Baldean » Web Experience

“Binging” a Private Site

Mircea — Thu, 03 Sep 2009 02:40:43 +0000

Different users have different ways to find their destination, no doubt about that. Today, I have witnessed (via WebEx) a very unusual behaviour: one had “binged” the name of a private client site in order to get to it. Whoa! I must admit, it was a unique keyword combination that happened to return “the bookmark” as the number one result. Deep.

Google Wave

Mircea — Sun, 31 May 2009 12:09:36 +0000

Oh wow, it is definitely worth spending an hour and twenty minutes now to see how Google Wave will change the web, the way we think of it and use it. It also explains why GOOG did not buy Twitter or Facebook. They need the critical mass to embrace this new way of thinking.

Adobe CS4 Launch Broadast

Mircea — Fri, 03 Oct 2008 12:50:51 +0000

BBC study: consumers spending 25 minutes viewing streaming media on the web.
When BBC moved from Windows platform to Flash the amount of people they were able to attract increased 8x.

Watch the whole video:

Starbucks Twitters

Mircea — Fri, 15 Aug 2008 02:33:17 +0000

Looks like Startbucks just entered Twitter land. Barista – a caramel macchiato and a tweet, please! Thanks!

UPS 410 Gone?!

Mircea — Sat, 26 Jan 2008 23:11:21 +0000

This is a good one… I was trying to get a shipping quote on UPS.com, but it seems like one app server has gone missing – 410 gone that is. And I’ve got this response several days in a row.

Google Advertising Professional

Mircea — Wed, 16 Jan 2008 00:58:45 +0000

I’m happy to report that I’ve already met one of my goals for this year, getting the only Google certification existing out there: the Advertising Professional. Interesting experience, about 120 questions in 90 minutes. Not to mention I had to wake up at 7AM on a Sunday morning because Prometric had a scheduled maintenance at 10AM. It was well worth it at the end of the day! :)

New on Bay Street

Mircea — Wed, 29 Aug 2007 00:33:27 +0000

I don’t normally talk about my day job on the blog, but I’m extremely proud about running this web project and the way it came to life: Renaissance Investments “invest well. live better.” Merging web sites without affecting the client experience is not always easy, but it is nice to get a positive feedback in the end. I also want to tip my hat to my team – it was quite a ride!

So, if you are an investor or an adviser, check out Renaissance Investments or Investissements Renaissance. There you go – you got my next step – getting some Google juice to flow.

5 Things I Learned at the Google Financial Services Conference

Mircea — Sat, 16 Jun 2007 21:38:12 +0000

This week I had the privilege of attending the Google Financial Services Conference here in Toronto and meet cool people like Chantal Rossi, Sabrina Geremia, Paul Botto or Chris O’Neill of Google.

There are five themes re-shaping Marketing today:

Integration: consumers are hard to find and harder to influence!
Innovation: today’s buzz word is “video” – online video; “click to play” geo targeted video ads can be delivered depending on your location
Inclusive: advertise all your assets, not only what you think is popular
Interactivity: consumers like to get involved; how does it feel to have an extra 10,000 brand managers out there?
Informed: make the most by measuring your data intelligence!

There you go, the five “I”s of today’s Marketing.

One Year of Blogging!

Mircea — Mon, 21 May 2007 03:42:13 +0000

Hey – my blog is one year old! I really enjoy this social media experience.

What’s next though? I have moved my blog under a new domain – mircea.net, trying to add a more personal note to it. More exciting though, I’m ready to move to the next stage – music podcasting. More details about iSPINIT.com soon!

Google to Anonymize Log Files

Mircea — Thu, 15 Mar 2007 02:01:15 +0000

I never thought that even Google’s web servers generate log files that can be used in conjunction with their web analytics. Well, they are ready to anonymize some of the collected data such as IP addresses and cookies, after a period of …18-24 months. Nice move, Google!

New from Google: the Social Image Labeler

Mircea — Sun, 03 Sep 2006 16:25:22 +0000

Wanna do some co-op work for Google? Try the new Image Labeler for Google and help improving the Image Search tool. Brilliant idea if you’re tired of spending time on MySpace. Challenge your random buddy to pick the same keyword for a radon given image.

What’s in it for you? Oh, yes, you get some Google points.